Objectives and key results
Creating a goal means creating objectives and key results.
- Objectives are qualitative goals that will inherit the progress of supporting key results or child objectives. Objectives help set the direction for the entire company, department, team, or individual and are usually aspirational.
- Key results are quantitative (#, $, %, binary) goals that measure progress to attainment. Key results help measure what you need to accomplish the objective and are usually metrics-driven and tangible.
| Objectives | Key Results | |
|---|---|---|
| Progress | Qualitative | Quantitative (#, $, %, binary) |
| Alignment | Can have parent and supporting/child goals (either other Objectives or Key Results) | Can have parent and supporting/child goals (either other Key Results or Objectives) |
| Best for... | Clarifying the direction or outcome you're working towards |
Measuring milestones or progress to attainment |
Create a goal
Goal creation means creating objectives and key results using the OKR framework. Learn the complete step-by-step process below: